Amotiv and Holley join forces

Amotiv, the ASX listed owner of Ryco, DBA and XClutch, has announced a strategic collaboration with US performance aftermarket group Holley Performance Brands.

The first product from the partnership is Flowmaster Engineered by Ryco Performance Oil Filters, a range for the North American market built on Ryco’s SynTec filtration technology. It marks the Flowmaster brand’s first move into filtration.

The two companies are also assessing further opportunities for 2027 and beyond, including DBA and XClutch distribution through Holley’s North American channels and Amotiv-led distribution of selected Holley products in Australia and New Zealand. These remain subject to further evaluation and approvals.

Read the full story, including what it could mean for the local aftermarket, in the November/December issue of Australian Tyre  & Workshop Magazine. Not a subscriber yet? Subscribe today to get every issue delivered to your workshop.